The mistake is to read the subscription price and stop there. The plan price is not the unit cost of anything. The unit that matters is the credit, and every model has its own appetite for them, so two people paying $29 a month can produce wildly different amounts of footage: one makes ten clips of a landscape that a cheap model handles well, the other makes three clips of a person, where the expensive model is the one that keeps a face intact. Before comparing plans, work out what one clip costs you today. That single number tells you whether a campaign is affordable long before you commit to it, and it is the only figure that lets you compare a cheap model on an expensive plan with an expensive model on a cheap one.
Start with the price of one credit
Take the Basic plan: $29 for 3000 credits a month. Divide the price by the credits and one credit costs about $0.0097, or just under a cent. That figure is the only conversion you need, because every model is priced in credits and every plan is priced in dollars. Multiply the model's credit cost by $0.0097 and you have the dollar cost of a single run. The arithmetic is worth doing once on paper rather than estimating in your head, because the spread is wider than most people expect: the table runs from 60 credits to 4,000 for the same nominal clip length, which changes what kind of campaign is viable. The numbers are approximate and rounded to the cent; each row names the configuration and duration that price belongs to, because the same model can cost several times more on another setting.
| Model and configuration | Credits per clip | Cost per clip on Basic |
|---|---|---|
| Sora 2 · standard, 10s | 60 | $0.58 |
| Kling 2.1 · Standard or Pro | 90 | $0.87 |
| Veo 3.1 · Fast | 300 | $2.90 |
| Wan 2.5 image-to-video · 480p, 5s | 300 | $2.90 |
| Seedance | 500 | $4.83 |
| Wan Animate · 480p, 8s | 600 | $5.80 |
| Wan 2.2 Animate · 480p, 8s | 600 | $5.80 |
| Kling 2.5 Turbo Pro | 800 | $7.73 |
| Veo 3.1 · Quality | 3000 | $29.00 |
| Kling 2.1 Master | 4000 | $38.67 |
See the real cost first
The image-to-video studio shows the exact credit cost before every run, so the arithmetic on this page is never a guess. Upload a still, pick a model, and read the price before you press generate.
Start from an example
What each plan charges per credit
Paid plans run from $4.90 to $199 a month, and the price per credit falls sharply as you climb. Two details reshuffle the table. First, Starter and Lite add a daily refresh of 10 and 34 credits, which roughly doubles the monthly total if you render something most days, so their effective price per credit is closer to half of the headline figure: Starter goes from $0.0163 to about $0.0082, and Lite from $0.0129 to about $0.0064. Second, credits on paid plans expire after 30 days, which means the daily refresh only pays off if you actually use it, and a large unused balance is worth nothing at the end of the month. Yearly billing cuts the figure again, because the same credits cost less per month, though it also locks you into twelve months of them. The practical reading is that the cheaper monthly plans only beat Basic if you show up daily, while the expensive plans win on volume alone.
| Plan | Credits per month | Monthly price | Effective price per credit | Billed yearly |
|---|---|---|---|---|
| Free | 50, one-off | $0 | free trial only | not offered |
| Starter | 300, plus 10 a day | $4.90 | $0.0163, or $0.0082 with daily use | $24, or $0.0033 a credit if the refresh is used |
| Lite | 1000, plus 34 a day | $12.90 | $0.0129, or $0.0064 with daily use | $96, or $0.0040 a credit if the refresh is used |
| Basic | 3000 | $29 | $0.0097 | $240, or $0.0067 a credit |
| Advanced | 10000 | $89 | $0.0089 | $600, or $0.0050 a credit |
| Professional | 100000 | $199 | $0.0020 | $960, or $0.0008 a credit |
A ten-clip campaign with a 30 percent retry rate
Take ten finished clips plus three additional successful renders that you choose to replace: thirteen charged runs, a planning factor of 1.3. Veo 3.1 Fast at 300 credits needs 3,900 credits. At the Basic monthly rate, those consumed credits represent $37.70, or $3.77 per finished clip. Kling 2.1 at 90 credits needs 1,170 credits, representing $11.31 on Basic; Sora 2 standard at 60 credits needs 780 credits, representing $7.54. Veo Quality is a different budget: 3,000 credits per run and 39,000 for this campaign, representing $377.00 at the Basic rate. Keep the modes separate when comparing plans. The Fast campaign represents $34.71 of Advanced credits or $7.76 of Professional credits; the Quality campaign represents $347.10 or $77.61 respectively. These are allocated costs of consumed credits, not amounts you can pay at checkout. Basic supplies 3,000 monthly credits, Advanced 10,000 and Professional 100,000. With no existing balance or top-up, the listed monthly subscription that covers Fast is Advanced at $89; Quality needs Professional at $199. Check the current checkout, remaining balance and credit expiry before buying. Do not assume credits can be borrowed from future months or rolled over. A cheaper rate per credit only saves money if you use enough of the allowance: unused credits still belong to a subscription you paid for.
Compare the plans
The pricing page lists every plan with its monthly credit allowance and the yearly option. Match the number to the campaign size you just worked out rather than to the plan that sounds right, and check the allowance against one month of production.
Frequently asked questions
- How much does one AI video clip cost?
- On the Basic plan a credit costs about $0.0097. The cheapest configuration here is Sora 2 standard at 10 seconds ($0.58) and the dearest is Kling 2.1 Master ($38.67); Veo 3.1 Fast is $2.90 while its Quality setting is $29.00, Kling 2.1 Standard or Pro is $0.87, and Seedance is $4.83.
- Is the yearly plan always cheaper?
- Per credit, yes, in every case on the current grid. On Basic, $240 a year works out to $0.0067 per credit against $0.0097 monthly. The catch is commitment: credits expire after 30 days, so a year of payments only pays off if you keep producing all year.
- Do the daily refresh credits really halve the cost?
- They can, but only if you spend them. Starter adds 10 a day and Lite adds 34, which is around 300 and 1000 extra credits a month at full use. Unused refresh credits do not turn a monthly allowance into a larger one, so the discount only appears in a month where you actually render often.
- What happens when a generation fails?
- Runs that fail on the provider side are refunded in credits, so a crash does not cost you money. What costs money is a clip that rendered fine and was not the one you wanted, which is why the retry rate matters as much as the model choice.
- How do I keep a campaign under budget?
- Work out the total credits first by multiplying clips by model cost by the retry factor, then check it against the monthly allowance. If the total exceeds one month, either spread the work or compare the next plan up, where the cheaper credit often absorbs the extra.
Turn a still into a clip
Open the studio, upload an image, describe the motion in one line and pick a video model. The credit cost is shown before the job runs.